Plain-English guides for franchise buyers. Learn how to read an FDD, understand what you're signing, and do real due diligence before you invest.
Before you invest in any franchise, a franchisor is legally required to hand you one of these. Here's what it is, what's inside all 23 Items, why Item 19 is the one number that matters most — and how to actually use an FDD to make an informed decision.
Master the 23-item FDD structure. Learn which sections matter most, how to interpret earnings claims, and what red flags indicate a franchise in trouble.
These 12 FDD red flags reveal franchises heading for failure before you sign. Know what to look for in Items 19, 20, 21, and more — before you invest a dollar.
Item 19 deep-dive, franchise due diligence checklist, franchise vs. independent comparison, and more.
$99 per brand. Includes AI-powered analysis of all 23 Items, Item 19 deep-dive, and 30 days of Workspace access.